SUSY RUDKIN COACHING
About Susy
Helping Professional Women Feel Calmer, Clearer and More Confident Under Pressure
Many women in male dominated workplaces appear calm, capable and successful on the outside — while privately battling overthinking, self-doubt and the pressure to constantly get things right.
I help professional women quiet the mental noise, trust themselves more deeply and lead with calm confidence.
Where this work comes from
Before becoming a counsellor and coach, I spent nearly 30 years working as a television camera operator in live sport — often as the only woman in high-pressure, male-dominated environments.
My work took me into fast-moving, performance-driven settings where focus mattered and pressure was constant.
In live broadcasting, there is no pause button.
You have to stay calm, think clearly and make good decisions in real time — often under scrutiny and with little margin for error.
What I came to understand is this:
Performance is not only about skill. It is shaped by what is happening internally — how clearly you think, how much you trust yourself and how you respond when pressure rises.
When the mind is noisy, self-critical or driven by pressure, even highly capable people can begin to overthink, doubt themselves and lose trust in their own judgement.
When self-trust is stronger, decisions feel clearer, pressure becomes easier to navigate, and performance steadies.
That understanding became the foundation of the work I now do.
From counselling to coaching
After qualifying as an integrative counsellor in 2011, I worked across a range of settings in the UK and Canada supporting adults and young people through emotional challenges and life transitions.
Over time, I noticed something important:
insight alone was rarely enough.
People often understood their patterns intellectually — but still found themselves repeating them under pressure.
That observation led me to retrain through iPEC’s Energy Leadership® Coaching programme and deepen my work in NLP and behavioural change.
Today, my work combines psychological understanding with practical, structured coaching designed to help professional women think more clearly, navigate workplace pressure and lead themselves with greater confidence.
Selected Training & Credentials
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Integrative Counsellor (UWE, 2011)
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Certified Professional Leadership Coach & Energy Leadership Master Practitioner (iPEC)
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NLP Practitioner & Timeline Therapy Practitioner
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Postgraduate Qualification in Counselling Children & Young People
Outside of work
Outside of work, I enjoy competitive and social golf — a sport that quickly reveals how the mind responds under pressure.
It is a constant reminder of something I often share with clients:
pressure is easier to navigate when we stop fighting our thoughts and learn to steady ourselves in the moment.
I also enjoy camping, growing vegetables and occasionally performing with my local ukulele band.
A final note
The women who come to me are often already capable, conscientious and successful.
But privately, they feel exhausted by overthinking, self-doubt and internal pressure.
My work helps quiet the mental noise so you can trust yourself more, think clearly and respond with calm confidence — especially when pressure is high.
Not by becoming someone different.
But by learning to work with your mind differently.
