SUSY RUDKIN COACHING
About Susy
Professional Expertise. Genuine Human Connection.
I'm Susy, a Certified Professional Coach (CPC), Energy Leadership Index® Master Practitioner (ELI-MP), NLP Practitioner (AB-NLP) and Integrative Counsellor (MBACP).
I've spent more than 15 years supporting people through personal challenges, change and transformation — helping them understand themselves more deeply, recognise what's holding them back and create meaningful change in their lives.
My journey into this work, however, began with an experience that changed the course of my own life.
Why I Do this Work
Following the breakdown of a relationship over two decades ago, I struggled for almost two years. On the outside, I continued working and somehow kept functioning. Privately, I was finding life increasingly difficult.
But I didn't want to admit that I was struggling. I believed I should be able to cope on my own and felt ashamed that I wasn't strong enough to pull myself out of it. Asking for help meant acknowledging that I couldn't — and at the time, that felt incredibly vulnerable.
Eventually, a worried friend made me promise that I would go and see my GP. But even then, I couldn't quite own what was happening. When the doctor asked why I'd come, my answer was, “My friend thinks I'm depressed.”
That moment has stayed with me.
I was eventually encouraged to see a counsellor, and accepting that support became a turning point. I experienced first-hand what it meant to have someone listen without judgement, help me make sense of what I was going through and support me as I began to find my way forward. It also changed the way I thought about my life and what I wanted from it.
I'd spent years building a successful career in television, but simply turning up, doing the job and earning a living no longer felt enough. I wanted my work to mean something. I wanted to make a difference to people's lives. I'd experienced for myself the difference one person could make — and I wanted to give something back.
So I retrained as a counsellor.
What began as a desire to help others, grew into a new career and an enduring curiosity about why we think, feel and behave as we do, what keeps us stuck and what enables us to change.
From Counselling to Transformational Coaching
Over the years, my own approach has continued to evolve.
I began working in mental-health support and counselling before establishing private counselling practices in Canada and the UK. Since then, I've worked with people from an enormous range of backgrounds and circumstances, accumulating thousands of hours of counselling and coaching experience.
My curiosity about what creates meaningful change led me to expand my training into NLP, coaching and ultimately Energy Leadership — an approach that develops the self-awareness to consciously choose how you respond to life, rather than being driven by habitual thoughts, beliefs and reactions.
Each discipline has contributed something different to the way I work today. My counselling background gives me a deep appreciation of the complexity of human experience, while NLP deepened my understanding of the relationship between our thoughts, beliefs, emotions and behaviour.
Today, I work exclusively as a coach, bringing these disciplines together in an approach that's psychologically informed, practical and transformational.
Professional Training & Credentials
Certified Professional Coach (CPC)
Institute for Professional Excellence in Coaching (iPEC)
Energy Leadership Index Master Practitioner (ELI-MP)
iPEC
Professional Diploma in Integrative Counselling
University of the West of England
Registered Member (MBACP)
British Association for Counselling and Psychotherapy
NLP Practitioner
Inspire 360 / ABNLP
Post-Qualifying Diploma in Counselling Children & Young People
Quality Training UK
Transactional Analysis 101 Certificate
Institute of Transactional Analysis
My continuing professional development has also included training in Rewind Therapy, CBT, ACT, mindfulness, anxiety, trauma and other therapeutic approaches.
Outside of work
When I'm not coaching, you'll often find me on the golf course, camping with friends, tending to my bees or growing vegetables from seed. I also occasionally perform charity gigs with my local ukulele band.
Ready to Start a Conversation?
You don't need to know exactly what's keeping you stuck or what kind of support you need.
A free Clarity Call gives us the opportunity to explore what's happening, what you'd like to change and whether working together feels like the right fit.
No pressure. No obligation. Just a conversation.
